Style is a Versatile Journey

Smile Stringzâ„¢ interchangeable accessories offer the freedom to personalize a favorite hoodie, shoes, bags and beyond! Ou

WER'E ALL ABOUT...

PERSONALIZATION + INCLUSIVITY + COLLABORATION

Change Your Style, Change the World

Our mission is to create more equal opportunities for 3 key segments of the local and global community: Families, Creators and the environment. We achieve this through capsule collections and collaborator-driven initiatives.

LET'S COLLABORATE